https://www.fox.temple.edu/directory/marco-shaojun-qin-tuk40739
Marketing Science, 41 (6), 1029-1044. Institute for Operations Research and the Management Sciences (INFORMS). doi: 10.1287/mksc.2022.1372. Luo, X., Qin, M., Fang, Z., & Qu, Z. (2021). Artificial Intelligence Coaches for Sales Agents: Caveats and Solutions. Journal of Marketing, 85 (2), 14-32. doi: 10.1177/0022242920956676.
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https://research.temple.edu/news/2025/09/distracted-viewers-can-be-prime-targets-ads-temple-study-finds
The researchers found that when ads appeared during the less pressing moments following a highlight play, like during a replay or announcer commentary, advertisement recall rate increased by 12.85–16.2%.
https://www.fox.temple.edu/sites/fox/files/documents/CVs/marco-shaojun-qin-cv.pdf
“Artificial Intelligence Coaches for Sales Agents: Caveats and Solutions.” Journal of Marketing 85, no. 2 (March 2021): 14–32. “Frontiers: How Support for Black Lives Matter Impacts Consumer Responses on Social Media” Xueming Luo, Marco Shaojun Qin, Yang Wang and Eric Yu Kou ( Marketing Science (2022))
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Case Files Collection offers the best-selling Case Files content in an interactive format. This collection features: the complete collection of basic science, clinical medicine, and post-graduate level cases from 23 Case Files series books; an interactive format; and personalized functionality to let users mark their progress through completed and unseen cases.
https://www.fox.temple.edu/sites/fox/files/Frontiers-Machines-versus-Humans-The-Impact-of-Artificial-Intelligence-Chatbot-Disclosure-on-Customer-Purchases.pdf
Frontiers: Machines vs. Humans: The Impact of Artificial Intelligence Chatbot Disclosure on Customer Purchases Xueming Luo,aSiliang Tong,aZheng Fang,bZhe Quc
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BA 2104 - Autofill from Fox Online & Digital Learning on Vimeo
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For the purpose of this guide, "fake news" is defined as “ purposefully crafted, sensational, emotionally charged, misleading or totally fabricated information that mimics the form of mainstream news ” (Zimdars & McLeod, 2020).
https://sites.temple.edu/xifanwu/publications-of-xifan-wu/
Charles Swartz and Xifan Wu, Modeling functional piezoelectricity in perovskite superlattices with competing instabilities, Physical Review B 85, 054102 (2012).
https://www.fox.temple.edu/sites/fox/files/mobile-targeting-ms-pub.pdf
Market-ing to mobile users is more economical than tradi-tional mediums; costs of $2.85 per user are a much lower expenditure than the $50 to $100 per user for newspapers (Ovide and Bensinger 2012). Yet, adopt-ing a spray-and-pray strategy may not be optimal.