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Temple University

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Temple University

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Mobile Targeting - fox.temple.edu

https://www.fox.temple.edu/sites/fox/files/mobile-targeting-ms-pub.pdf

Mobile technologies enable marketers to target consumers by time and location. This study builds on a large- scale randomized experiment of short message service (SMS) texts sent to 12,265 mobile users. We draw on contextual marketing theory to hypothesize how different combinations of mobile targeting determine consumer responses to mobile promotions. We identify that temporal targeting and ...

Temple University

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Temple University

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Temple University

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Citrix Receiver/Online Plugin Troubleshooting - Sites

https://sites.temple.edu/servicedesk/files/2015/02/Citrix-USArmySetupInfo.pdf

3. Once the utility has ran, reboot and download the Citrix

Michelle Andrews, PhD | Fox School of Business | Fox School of Business

https://www.fox.temple.edu/directory/michelle-andrews-phd

Michelle Andrews, PhD ’15, graduated with a concentration in marketing and was an integral part of the research community during her time here at the Fox School of Business. She worked alongside her faculty mentor and dissertation chair, Dr. Xueming Luo of the Marketing department, in the Global Center for Big Data and Mobile Analytics, where she developed not only her research skills, but ...

Temple University

https://connect.temple.edu/register/contact_mvsc

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Steve Ryan - Klein College of Media and Communication

https://klein.temple.edu/directory/steve-ryan-skryan

Biography Steve Ryan’s more than 30-year career as an award-winning communicator began as a stringer at his local, South Carolina college town newspaper. While covering the aftermath of a tornado outbreak, the National Guard held him at gunpoint because he had too many cameras (and violated curfew). His short time in that newsroom was a formative experience and helped shape his career ...