https://guides.temple.edu/groundedtheory/groundedtheory
Grounded Theory is about "how the discovery of theory from data - systemically obtained and analyzed in social research - can be furthered." In opposition to the top down theory verification approach, "grounded theory" is the "discovery of theory from data." It is "a general method of comparative analysis." (Glaser and Strauss, 1967, p. 1). What is produced from Grounded Theory aims to provide ...